FORGET PERFECTION. I WANT TO SEE WHAT BROKE YOU DOWN. I WANT TO SEE WHAT PUT YOU BACK TOGETHER. IMPERFECTIONS ARE BEAUTIFUL.
Perla is a 26 year old Los Angeles based photographer and creative. She grew up at the Jersey Shore, and relocated to Florida in 2011 to attend college at the University of South Florida, and Florida State University. In 2015, she received her bachelor’s degree in Psychology with an entrepreneurship minor, with honors.
It wasn’t until 2013 at the age of 21, where her creative journeys began. Throughout 2013 to 2017, she was the sole proprietor, and one-woman-show at Planet Perlz. Here, she thrifted, repurposed, and sold 2,500 vintage items, maintained and created the website, photographed various types of content from product photos to look books, and did the overall art direction of the brand.
In 2015, she moved from the east coast to Los Angeles, California to pursue her creative career. To present, she has worked for media companies and has maintained her freelance photography and other various creative duties, such as creative consulting, website creation, production, creative direction, casting, social media marketing & strategy, and even set deck & styling. Perla has created with and for brands such as IGK Hair, HlzBlz, Nasty Gal, Waka Flocka, Arsenic, Pure Leaf Wraps x the Game, Angel Brinks, Champion, Serena Williams, Moose Knuckles Canada, Baja East, among others.
Keep up with Perla on her Instagram.