I N F O

PERLA DIAZ

FORGET PERFECTION

I WANT TO SEE WHAT BROKE YOU DOWN 

AND WHAT PUT YOU BEAUTIFULLY BACK TOGETHER

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Perla Diaz is a photographer based in Los Angeles specializing in portraiture, lifestyle, fashion, and editorial photography. She grew up and attended school in the small beach community of Point Pleasant Beach in New Jersey. After graduation from high school, she continued her studies at University of South Florida, which she later transferred and graduated from Florida State University with a BS degree in psychology and a minor in entrepreneurship in 2015.

Perla has always been the one taking candid photos at parties and did well in art classes but her deep creativity blossomed while she was residing in Tallahassee, Florida at FSU. In 2013, she started an online business Planet Perlz, where she thrifted, designed, and repurposed clothing. Here, is where she discovered her love for photography, and decided from that point on that her career would manifest creatively.

 

In 2016, Perla moved to Los Angeles and added many components to her creative resume, such as digital marketing, website design, production, influencer marketing, creative direction and photography for a range of brands and clients like Champion, Angel Brinks, Interscope Records (Moneybagg Yo, Ann Marie, Lil Mosey, Arin Ray, Machine Gun Kelly, Yungblud, BlackBear, Kehlani, etc) HOKA, IGK Hair, GlamSquad, Baja East, Mehraban Rugs, and more. Her work has been a part of campaigns, billboards, album art, and advertising for both digital and print. 

Perla enjoys putting her artistic spin on various styles of photography, but loves portraiture, fashion, and editorial the most. She loves connecting and creating with the different elements of a shoot on a deeper, organic, and introspective level. She enjoys 'being a fly on the wall,' capturing subjects and landscape as they are, honoring the organic essences of the elements of the photo that come together so organically and beautifully. Because of this involvement and depth of creativity, the best results are with her creative direction. She especially loves working with smaller, independent, and upcoming brands, artists, and people to help give their vision a voice.